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Modern Gen X Woman

The Brand of You

April 15, 2020 Make Your Life Magnificent with Jackie + Mimi Episode 14
Modern Gen X Woman
The Brand of You
Info
Modern Gen X Woman
The Brand of You
Apr 15, 2020 Episode 14
Make Your Life Magnificent with Jackie + Mimi

EPISODE DESCRIPTION:

Hey Gen X Lady.  If you were with a group of people and you were asked to define yourself in just a few words, would you be able to do that? And if so, would the description be so generic it could actually refer to half the people in the room?

The more our lives become reflections of the roles we play, mom, boss, wife, teacher, daughter, employee, the more disconnected we get from our own essence… our brand if you will.  In episode 7, we talked about the identity crisis many Gen X women face, especially in their mid-years, which ties in a bit with what we are discussing today.

This week, we are talking about building the brand of you. You may be thinking, ME? A brand? Isn’t that for something for cornflakes or sneakers? 

Here’s the thing, a personal brand is the start of a life-long love affair with yourself. And when you have that kind of connection and respect for yourself...magic happens. 

In this episode, we’ll discuss the power of developing your brand and provide you with some steps to get started. 

We are in a career crossroads, and with today's environment, it is more critical than ever for us to be able to distinguish and define our worth into the world, between negotiating salary increases, to job interviews to asking for a promotion, creating a brand story will help you stand out and stand apart from the over saturated crowd. And we, Generation X women know how important it is to stop blending in.

Jackie’s brand is the Jack Russell of humans which she developed years ago and uses regularly to give people a sense of who she is as a person. And listening to this podcast, you can see where that high-energy, always happy yet determined sense of self comes into play. 

WHY IS HAVING A PERSONAL BRAND IMPORTANT? 

  1. It makes you stand out
  2. It helps you leave your mark 
  3. It will trigger an emotion that creates a deeper level of connection.
  4. It instills confidence
  5. It gives you a roadmap of yourself.
  6. Like attracts like energy. 

SUMMARY: 

Today having a brand is more important than ever. Taking the time to create your brand and your story will allow you to know yourself, follow your own North Star and leave a long-lasting impression with everyone you encounter. 


RESOURCES:

The Brand of You Creative Brief

Why Personal Branding is More Important Than Ever

Jackie + Mimi are doing one-on-one personal Brand of You 90-minute intensives.  Book your discovery call today! Jackie at 516.428.0237.

Color Me Happy Episode 5


Get your free copy of our digital magazine, GEN neXt, The Voice of the Modern Gen X Woman. www.moderngenxwoman.com/gennext

GEN NeXt is a collection of insights from incredible organizations, women, and industry experts who have dedicated themselves to the same cause—turning up the volume of women 40+.

We're not just Gen X we're GEN neXt


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Show Notes

EPISODE DESCRIPTION:

Hey Gen X Lady.  If you were with a group of people and you were asked to define yourself in just a few words, would you be able to do that? And if so, would the description be so generic it could actually refer to half the people in the room?

The more our lives become reflections of the roles we play, mom, boss, wife, teacher, daughter, employee, the more disconnected we get from our own essence… our brand if you will.  In episode 7, we talked about the identity crisis many Gen X women face, especially in their mid-years, which ties in a bit with what we are discussing today.

This week, we are talking about building the brand of you. You may be thinking, ME? A brand? Isn’t that for something for cornflakes or sneakers? 

Here’s the thing, a personal brand is the start of a life-long love affair with yourself. And when you have that kind of connection and respect for yourself...magic happens. 

In this episode, we’ll discuss the power of developing your brand and provide you with some steps to get started. 

We are in a career crossroads, and with today's environment, it is more critical than ever for us to be able to distinguish and define our worth into the world, between negotiating salary increases, to job interviews to asking for a promotion, creating a brand story will help you stand out and stand apart from the over saturated crowd. And we, Generation X women know how important it is to stop blending in.

Jackie’s brand is the Jack Russell of humans which she developed years ago and uses regularly to give people a sense of who she is as a person. And listening to this podcast, you can see where that high-energy, always happy yet determined sense of self comes into play. 

WHY IS HAVING A PERSONAL BRAND IMPORTANT? 

  1. It makes you stand out
  2. It helps you leave your mark 
  3. It will trigger an emotion that creates a deeper level of connection.
  4. It instills confidence
  5. It gives you a roadmap of yourself.
  6. Like attracts like energy. 

SUMMARY: 

Today having a brand is more important than ever. Taking the time to create your brand and your story will allow you to know yourself, follow your own North Star and leave a long-lasting impression with everyone you encounter. 


RESOURCES:

The Brand of You Creative Brief

Why Personal Branding is More Important Than Ever

Jackie + Mimi are doing one-on-one personal Brand of You 90-minute intensives.  Book your discovery call today! Jackie at 516.428.0237.

Color Me Happy Episode 5


Get your free copy of our digital magazine, GEN neXt, The Voice of the Modern Gen X Woman. www.moderngenxwoman.com/gennext

GEN NeXt is a collection of insights from incredible organizations, women, and industry experts who have dedicated themselves to the same cause—turning up the volume of women 40+.

We're not just Gen X we're GEN neXt